Dryvit UK

A bold corporate website redesign for the UK arm of a multinational building systems company.
A bold corporate website redesign for the UK arm of a multinational building systems company.

Starting Point

Dryvit UK were put in touch with Starbit by their graphic designer, who felt the requirements of a complete website rebuild would be better handled by development specialists. Part of the motivation for the new site was a rebrand being rolled out by the parent company based in the US. The look and feel needed to be consistent across the group, but as the content was highly region specific, each country was required to maintain its own locally managed website.

Solution

After reviewing the content and agreeing a site structure, Starbit proceeded with designing page layouts. These were based around the new brand identity and mock-ups supplied by the parent company, but customised to reflect the distinct products and messaging of the UK business. A lot of content, both old and new, had to be put in a logical order with clear highlighting of technical documentation for three distinct user groups - specifiers, main contractors and installers, all of whom had slightly different needs and would therefore each have different user journeys through the website. High quality imagery and video were highlighted as critical to understanding the products on offer, so galleries for each were built into the site and optimised for use across devices of different sizes.

Result

See for yourself by viewing the website:

If you're planning a website project like this, or are just inspired by what we've done here, talk to us about becoming your all-in-one web designer, developer and support team today:

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